Blog // Talk Digital
Communicating Sustainability
It’s one thing to offer an environmentally improved product or service with strong technical credentials; it’s another game to successfully communicate its qualities, features and benefits in a sceptical market. As interest and action on sustainable products, places, spaces and lifestyles grows at a...
Where are the $ in sustainability?
Yesterday we had our 2012 strategic planning session, which prompted us to have a look at where the $ are being spent in the sustainability area in Australia. Like most businesses, we are keen to gear our products & services to where the demand and money is. WSP subscribes to Verdantix, an independent analyst firm specialising...
WSP Shares Knowledge at the Australian Waste and Recycling Expo
Focus on Producer Responsibility Continues to Grow As corporate responsibility moves further back up the product life cycle across various industries and waste streams, the momentum behind Product Stewardship solutions is growing. Australia now has the Product Stewardship Act and is about to see the first batch of regulations finalised specifically targeting the television and computer...
Beyond Eco-labelling
We are all used to seeing labels and swing tags purporting to inform us about the environmental credentials of the products we are considering buying. The credibility of these labels in turn depends on the credibility of the organisation that is issuing them, and the methodology that underpins the derivation of the stars, ticks or...
Interior Spaces that Work
Many of us take our interior spaces for granted, yet they surround us most days for a variety of tasks and activities. Too often, the interior design process is relegated to some ill-informed notion of choosing curtains, paint colours or cushion styles. The reality however, is that the vast majority of commercial and institutional buildings...
Mainstream Life Cycle Thinking for Design – Where To Now?
Those of you that follow our blog and web site will be aware that some 18 months ago we released our Life Cycle Inventory (LCI)-based Design for Environment tool called Product Ecology as a SaaS offering. A core objective of the tool is to enable industrial designers, product developers, engineers, and environmental managers to quickly...
The Connected Continent
We all know that the internet has completely revolutionized the way we do business and many aspects of our personal lives, in fact its impact has been compared to the advent of electricity or the steam engine! But just what effect has it had on Australia’s economy? Google Australia had also been pondering this question...
The Green Battlefield
In my role as Global Director of WSP Digital I frequently look at the competitive landscape that we play in to see what’s going on, who’s acquired who and ultimately try and come to some conclusions about where we should be positioned. This is not as easy at it sounds in the complex and embryonic landscape that is the intersecting...
The Long Carbon Journey
A presentation and Q&A session on the ‘Clean Energy Future’ A couple of weeks ago, I was lucky enough to attend a presentation and Q&A session on the ‘Clean Energy Future’, where the main speaker was our Deputy Prime Minister and Treasurer, Mr. Wayne Swan (thank you, sick colleague!). The ‘Clean Energy Future’ is the plan...
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